It's a Social Media World

A Discussion on Digital Media & Communication Trends

Strategic versus Prescriptive Communication – YES Digital Needs Both

Understanding why you should do something is critical to the process of learning how to do something.  In order to responsibly and critically use communication tools an individual must first … Continue reading

December 1, 2011 · Leave a comment

In Crisis Comm the Answer is Always Classy – Just Look at Apple

On the crisis communication front, this was not a great week for Apple. They launched their iphone 4S. Although it received amazing reviews, there were definitely disappointed consumers and tech … Continue reading

October 7, 2011 · 4 Comments