It's a Social Media World

A Discussion on Digital Media & Communication Trends

Digital Experiences: The Importance of Simplicity & Context

Trying to create messages in a digital space is not easy. In fact I have failed just as many times as I have succeeded. The great thing about usability testing … Continue reading

October 3, 2011 · Leave a comment

Just Do Something – It Is Contagious

It amazes me how in crisis people can choose to do nothing. It is almost as if we are frozen. The seemingly benign and unimportant issues take the forefront. Perhaps … Continue reading

September 30, 2011 · 4 Comments

SWOTing Away Organizational Crisis Through Monitoring Mechanisms

W. Timothy Coombs in Ongoing Crisis Communication states that crisis managers must develop a ‘crisis sensing mechanism’ designed to scan and monitor crisis warning signals and cautions against only looking … Continue reading

September 29, 2011 · 3 Comments

Excellence Theory & The Evolution of Crisis Communication

There are many different types of crisis communication theories: image restoration, diffusion, decision, apologia, and excellence theory. All of the theories discuss ways that organizations can and should handle crisis … Continue reading

September 15, 2011 · 3 Comments

‘Learning to Lose the Least’ – Important, But Difficult Lesson for Organizations

For the next several blog posts I will be conducting a series on crisis communication. To kick off the series I want to talk about an uncomfortable concept for organizations … Continue reading

September 8, 2011 · 4 Comments

Biz Beware of the Google Plus Bandwagon

As a marketer Google+ was an interesting unknown quantity. As soon as I could, I signed up to check out the “social network destined to topple Facebook.” After looking around … Continue reading

July 26, 2011 · 2 Comments

Prediction Alert: The Convergence of Online & Mobile Media

Mobile Media is not new, but it is growing. Mobile applications are primarily used by consumers for games, news and entertainment, but the percentage of people that are beginning to … Continue reading

July 21, 2011 · 6 Comments